MG6071 - ENTERPRENEURSHIP DEVELOPMENT (Syllabus) 2013-regulation Anna University

MG6071 - ENTERPRENEURSHIP DEVELOPMENT (Syllabus) 2013-regulation Anna University

MG6071

ENTERPRENEURSHIP DEVELOPMENT

 LPTC

3003

OBJECTIVES:
• To develop and strengthen entrepreneurial quality and motivation in students and to impart basic entrepreneurial skills and understanding to run a business efficiently and effectively.

UNIT I

ENTREPRENEURSHIP

9

Entrepreneur – Types of Entrepreneurs – Difference between Entrepreneur and Intrapreneur Entrepreneurship in Economic Growth, Factors Affecting Entrepreneurial Growth.

UNIT II

MOTIVATION

9

Major Motives Influencing an Entrepreneur – Achievement Motivation Training, Self Rating, Business Games, Thematic Apperception Test – Stress Management, Entrepreneurship Development Programs – Need, Objectives.


UNIT III

BUSINESS

9

Small Enterprises – Definition, Classification – Characteristics, Ownership Structures – Project Formulation – Steps involved in setting up a Business – identifying, selecting a Good Business opportunity, Market Survey and Research, Techno Economic Feasibility Assessment – Preparation of Preliminary Project Reports – Project Appraisal – Sources of Information – Classification of Needs and Agencies.

UNIT IV

FINANCING AND ACCOUNTING

9

Need – Sources of Finance, Term Loans, Capital Structure, Financial Institution, Management of working Capital, Costing, Break Even Analysis, Taxation – Income Tax, Excise Duty – Sales Tax.

UNIT V

SUPPORT TO ENTREPRENEURS

9

Sickness in small Business – Concept, Magnitude, Causes and Consequences, Corrective Measures - Business Incubators – Government Policy for Small Scale Enterprises – Growth Strategies in small industry – Expansion, Diversification, Joint Venture, Merger and Sub Contracting.

TOTAL : 45 PERIODS

OUTCOMES:
• Upon completion of the course, students will be able to gain knowledge and skills needed to run a business successfully.

TEXT BOOKS:
1. Khanka. S.S, “Entrepreneurial Development” S.Chand & Co. Ltd., Ram Nagar, New Delhi,2013.
2. Donald F Kuratko, “Entreprenuership – Theory, Process and Practice”, 9th Edition, Cengage Learning, 2014.

REFERENCES:
1. Hisrich R D, Peters M P, “Entrepreneurship” 8th Edition, Tata McGraw-Hill, 2013.
2. Mathew J Manimala, Enterprenuership theory at cross roads: paradigms and praxis”, 2nd Edition, Dream tech, 2005.
3. Rajeev Roy, ‘Entrepreneurship’, 2nd Edition, Oxford University Press, 2011.
4. EDII “Faulty and External Experts – A Hand Book for New Entrepreneurs Publishers: Entrepreneurship Development”, Institute of India, Ahmadabad, 1986.

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